Experience: 1.5 to 3 years.

Location: Kudasan, Gandhinagar. (Work From Office)

Responsibilities :

 

• Create and implement inclusive digital marketing strategies by utilizing different

  digital mediums and setting measurable KPIs.

• Experience in International Social Media Management.Proven ability to manage social

  media accounts across multiple regions, including content localization, audience

  segmentation, and platform-specific strategies.

• Collaborate with other teams (like content, sales, etc.) to ensure cohesive and effective

  marketing campaigns.

• Manage and optimize PPC campaigns on various platforms, including Google Ads,

  Facebook Ads, and LinkedIn Ads.

• Manage digital campaigns, monitor performance reports, analyze data, and make data-

  driven recommendations.

• Conduct keyword research and on-page optimization.

• Optimise website performance, including organic traffic, bounce rate, and conversion

  rates to improve user experience and drive lead generation.

• Conduct market research and competitive analysis to identify industry trends and

  new growth opportunities.

• Create and curate social media campaigns, including content creation, publishing, and

  community management.

• Develop and execute email marketing campaigns with A/B testing.

• Analyse analytics and engagement metrics to measure campaign performance.

• Prepare and present monthly/quarterly reports to stakeholders.

   

   

Requirements :

 

• 2+ years of experience in digital marketing or content marketing.

• Experience with web analytics tools like Google Analytics and Search Console.

• Proficient in marketing automation tools.

• Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media.

• Excellent communication, presentation and interpersonal skills.

• Experience with content production.

 

HR